Everything's agreed in writing before I start.
You brief me in English, we talk in English, and you get Polish copy at the end. The order stays the same whatever the job: a brief, then a quote with dates on it, then the writing.
Price, deadline, revision rounds and the moment the rights become yours are all on paper before you pay anything. Below is a five-page website, because it has every stage in it.
A five-page website, day by day
A five-page website, day by day
Day 0
You send a brief. Four fields are enough for a quote. I'll ask about the rest.
Within 2 working days
Questions, or a written quote straight away: scope, price, start date, delivery date, rounds, and how the rights pass. It's valid for 14 days.
Before the start
You accept by email. We sign one short agreement, on paper or with a qualified electronic signature (outside the EU, paper and post does the job). I invoice a 50% deposit, refunded in full if you cancel before work begins.
Start day
A 30–45 minute call, phone or video. I ask about what isn't in the brief: how your Polish customers talk, what they're tired of hearing from your competitors, what the home page can't do without.
Start + 10 working days
The first draft of everything, in one file: page structure, headings, body copy, buttons, meta titles and descriptions, form messages.
Up to 14 days
Your turn. Comments go in one document. That's round one.
Within 3 working days
The second draft, with your comments worked in. Where I disagree with one, I say why. It happens.
Round two
Final comments, same rules: one document, up to 14 days. The final version usually follows within 3 working days.
After the final version
An invoice for the balance, 14 days to pay.
Paid in full
The economic rights pass to you, for the uses listed in the agreement we signed at the start. Nothing else to sign.
If comments come back quickly, the whole project usually fits into 4–5 weeks from the call. Dates count from an approved brief and a paid deposit, and the binding date is the one in your quote.
Worked together before? Then there's no deposit. You pay the full amount after delivery, on a 14-day invoice.
What I need from you
Less than you'd think. To start:
- a few lines about the company and who you sell to in Poland, or want to;
- where the copy will live: website, shop, app, packaging;
- links to two or three Polish competitors, if you know them (if you don't, say so and I'll look);
- your English copy or brand guidelines, if they exist. They help, though we won't simply translate them;
- words you never want to see;
- one person who collects comments and makes the final call.
There's a full template in the briefing guide. It's optional.
How revisions work
A round is one document of comments, sent within 14 days. Not five emails from three inboxes. Two rounds are included, as long as the brief stays the same.
"Swap the order on the home page: pricing first, then examples."
Round comment. I fix it, or suggest another way and explain why.
"Our Warsaw distributor will send their notes separately next week."
Please add them to the same document. Two separate lists are two rounds.
"Let’s add a page for a product that wasn’t in the brief."
That's a brief change. A short separate quote comes first.
A round beyond the two included costs 15% of the project price (minimum €60). A changed brief gets a new quote, because it's a different job from the one you were quoted for.
AI: what I promise, and what I don't
I won't tell you my work involves no AI tool of any kind. Nobody could check that. Here's what I do promise:
- Every sentence you receive is written or rewritten by me, and checked by me.
- I read the copy aloud before it goes out. If a sentence is hard to say, it's hard to read.
- Your brief, materials and data don't go into public AI tools unless you say so.
- If I use an AI tool for anything on your project, I tell you what for.
It isn't only about taste. Text generated entirely by software may not count as a work under copyright law, and then there's very little to transfer to you.
Already have an AI draft? Don't bin it. Editing often costs less than starting from scratch.
Who owns the words
Once you’ve paid in full, the economic rights pass to you, for the uses listed in our agreement. Polish law says that transfer has to be in writing, on paper or with a qualified e-signature. An email saying "OK" doesn’t count, and neither does a scan. That’s why we sign once, at the start.
Until then you can read the drafts, comment on them and share them inside your company. You just can’t publish them yet. And your copy only appears in my portfolio if you say yes.
When dates move
- If I'm going to miss the date in your quote, I tell you as soon as I know, not on the day. You can set a new date or withdraw.
- If the project stalls on your side for more than 30 days, we pick a new date together.
- Cancel before the start and the deposit comes back in full. After that we settle by stage. The details are in cancellation and refunds.
- The rights to anything unpaid stay with me.
- Ordering as a private individual? You have 14 days to withdraw, and if you want work to start sooner, I'll ask you to request it in writing. The same page explains why.
Files and tools
Google Docs or Word, your pick. Figma comments, if that's where your team works. Calls by phone or video, in English, on whatever you already use. Everything else by email: office@splendidcopywriting.com.
No new accounts, no apps to install.
Questions about the process
Can we meet in person?
Projects run remotely: calls, video, a shared document. If you're in Poland near Lublin and would rather meet, mention it in the brief and I'll tell you whether the calendar allows.
Who sees my materials?
Nobody, without you knowing. They stay in the inbox and on the drive I work from. Your brief, materials and data don't go into public AI tools unless you say so. The privacy policy has the detail.
What if we go quiet for a while?
Launches slip. The project waits. If it's stalled for more than 30 days, we agree a new date that works for both sides.
How do I know it isn't just ChatGPT?
An AI detector won't settle it. They get it wrong in both directions. What you do get is the whole trail: the call, the first draft, your comments and what happened to each one. And the commitments above, which you're welcome to hold me to.
What if the first draft misses completely?
Say so, ideally with one line that grates. That's what round one is for. It's different only if the brief itself has changed, say to a new audience. Then I quote for what's changed and nothing else.
Start with a brief.
I usually reply within 2 working days (Mon–Fri, CET).
"About page, paragraph 2: too formal. We’re talking to shop owners, not a bank’s board."
Round comment. I fix it.