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Polish website copy, briefed in English

Your site works in English. Now it has to work for people in Poland, and your agency has just asked who’s writing the Polish. That’s me: every page written in Polish from the start, with the brief, the call and the comments all in English.

€690 excl. VAT for 5 pages · usually 10 working days

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A bakery with a canvas awning and a paper bread bag on the window ledge

Chleb na zakwasie. Pieczony nocą.

Sourdough bread. Baked at night.

Sample
awning_kwasny-ranek_02.jpg · version A

Four sizes

What you orderWhat it coversUp toFirst draftPolish copyIn English instead
One pagea single page and its meta3,000 charactersusually 5 working daysfrom €130from €190
Home page on its ownhome page plus its section plan5,000 charactersusually 7from €220from €300
Up to 5 pageshome + 4 pages, kick-off call15,000 charactersusually 10€690€960
Up to 10 pageshome + 9 pages, kick-off call30,000 charactersusually 15from €1,160from €1,620

Characters include spaces; 15,000 is roughly 2,200 Polish words. Two revision rounds in every size.

What’s in the file

An excerpt from a sample file for an invented bike workshop. The Polish is what goes on the site. The grey English line under each block is there so your team knows what they’re approving.

PRZEGLĄD PRZED SEZONEM · strona 3 z 5 · sekcja 1 z 4

Site map. Your designer knows how many sections to draw before reading a word.

H1: Przegląd roweru przed sezonem

Pre-season bike check

Headings marked H1–H3.

Sprawdzamy hamulce, napęd i koła. Wymieniamy tylko to, co naprawdę trzeba…

We check brakes, drivetrain and wheels. We only replace what actually needs it…

Short paragraphs. Most people will read this on a phone.

PRZYCISK: Umów przegląd

Button: Book a check

Polish buttons name the action. A literal “Learn more” is the tell of a translated site.

META TITLE / META DESCRIPTION

Written in Polish for Polish search, not carried over from your English meta.

file_bike-workshop_p3.docx · sample for an invented business

Also in the price

  • a 30–45 minute kick-off call in English (5- and 10-page sizes);
  • the site map for your sign-off before any copy is written;
  • two revision rounds on the same brief, with comments in English;
  • an English gloss beside every heading, button and meta line;
  • full copyright once paid.

€690

Scope
up to 5 pages – home and 4 more, 15,000 characters in total. Site map, headings, body copy, buttons, meta, form messages. Written in Polish.
First draft
usually 10 working days
Revisions
2 rounds

Costs more if

  • you need more pages (then the 10-page size, from €1,160)
  • you want the copy in English instead (€960, see the table)
  • you need it in half the usual time (+50%, if my calendar allows)
  • the brief changes mid-project

Not included

  • pasting copy into your CMS
  • design and photography
  • blog articles
  • legal pages such as terms or privacy policy (those need a Polish lawyer)

See the full price list

Working days, counted from an approved brief and a paid deposit. The binding date is in your quote.

Copyright passes to you once the invoice is paid in full, under a short agreement we sign at the start.

Prices are shown net of VAT. I’ll add a VAT line once that’s settled on my side.

How a Polish site gets written

  • You send the English site and a brief.

    I read the whole current site, plus two or three Polish competitors if you can name them. If you can’t, I’ll find some and tell you which.

  • Call.

    We go through what Polish buyers ask before they buy. It’s rarely the same list as at home.

  • Site map for sign-off.

    Sometimes the Polish site needs a page yours doesn’t have, delivery and payment or company details for example. We settle that here.

  • First draft, usually within 10 working days,

    with the English gloss.

  • Your comments in one document,

    second draft, final file.

    • One worked sample

    The samples page has an invented craft bakery: a three-line brief, the top of its home page and the line on the awning over its door. It’s a sample, not client work.

    See the bakery sample

    A canvas awning over a bakery entrance in a weathered tenement building, on an overcast morning with a wet pavement.

    Do wyczerpania zakwasu.

    While the sourdough lasts.

    Sample
    markiza_kwasny-ranek_01.jpg · version A

    Often ordered with it

    Questions about Polish website copy

    Can you work from our English site instead of a Polish brief?

    Yes, that’s the usual starting point. But I don’t translate it page by page. The offer stays the same; the order, the examples and sometimes whole sections change, because Polish buyers ask different questions first.

    Formal or informal Polish – “Ty” or “Państwo”?

    Polish makes you choose, and English doesn’t warn you. Plenty of consumer brands say “Ty”; many law firms, banks and B2B suppliers stick with “Państwo”. I’ll recommend one after the brief, explain why, and keep it the same on every page, button and error message.

    Who puts the copy into our CMS?

    Your team, or the agency building the site. I don’t log in to CMSs. If you send a staging link in round two, I’ll check that headings and buttons landed in the right places and that nothing was cut to fit, and add what I find to my comments.

    What about checkout text, cookie banners and legal pages?

    Checkout and form text is microcopy, a separate job. Terms, privacy and cookie wording should come from a lawyer who knows Polish consumer law; I don’t write those.

    Do you handle Polish SEO?

    Every page gets a Polish meta title and description, a clean heading structure and the phrases people in Poland actually type. If your SEO team has Polish keyword research, send it and I’ll work it in. Rankings I can’t promise; too much besides the copy decides them.

    A link to your English site is a good start.

    Add roughly how many pages the Polish one needs. I usually reply within 2 working days (Mon–Fri, CET).

    Send a brief for website copy +48 61 856 73 91office@splendidcopywriting.com